The combination of everyday functionalism, timeless design, environmental concern and
clean, pleasant lines is the principal hallmark of Scandinavian design – and ASKO’s. The fundamental idea is that carefully designed products should raise people’s quality of life.
To distinguish ourselves in a market of cluttered, complex and voluptuous designs, we aim for a soft, humanistic minimalism based on the principle of quiet being the new loud. The key elements of Scandinavian design – understated elegance, high quality craftsmanship and natural materials – are reflected in ASKO’s design language. Much emphasis is also placed on function. We strive to make life easier by offering truly user-friendly interfaces, integration of practical functions and trouble-free, durable products to please people for a long time.
We have now gathered these – our core design values – in our new sensible and pleasant product line for the Kitchen Sense Series. With Sense Series we offer you products that harmonize perfectly with one another, the lines are clean, soft and modern. Designed to make sense for your senses.
When it comes to Laundry our goal is to provide modular laundry ranges with a discreet but interesting outside, and an extremely functional inside. Whichever solutions appeal to the customer, we hope to contribute to making the laundry area a pleasant, uniform environment – and laundry care a little more enjoyable.
We have gained recognition for design, innovation, low energy consumption and product development. For example, we have been awarded the prestigious I.D. Design Award and we have also received the American Adex design prize several times. In 2008 we are proud to be a winner of the iF Design Product Design Award as well as the prestigious Red Dot award.